Give a homeowner a number.
Get their number.
A homeowner researching an ADU wants a number before they want a builder. This gives them one in nine questions, then asks for four fields before it opens the full breakdown. The number is what they came for, so they fill the fields in. Try it below.
- what it is
- A 9-question cost, rent, and feasibility estimator
- where it lives
- A page on the builder’s own site, not a third-party widget
- what it returns
- Name, email, phone, and timeline, with the full project profile attached
Northstar ADU is fictional, and the figures are illustrative California averages, not a quote. On a builder's own site the cost tiers, city fees, and permit timelines are set to that builder's real numbers, and the completed form posts to their CRM.
It trades a number for a name
The homeowner answers nine questions and sees a real range. The line-item breakdown, the rent projection, and the feasibility read stay behind one short form. Homeowners take that trade, because by then the estimate is theirs.
The lead arrives already qualified
You do not get "someone filled out a form." You get city, ADU type, square footage, existing structure, plan status, timeline, and the estimate they were looking at when they decided to call you. The first conversation starts halfway through.
The numbers are yours to set
Every per-square-foot tier, city fee, permit timeline, and site-work range sits in one editable block at the top of the file, sourced and dated. Your numbers go in, so the estimate matches what you would actually quote.
Want one of these on your site?
It is built for your trade, your cities, and your numbers, and it ships with the seven-day build. Fifteen minutes on the phone is enough to know whether it fits.